According to a recent article in AsiaOne small companies worldwide are transforming themselves into global players by effectively using information technology to, among other things, manage costs. One example discussed is the use of video conferencing to replace travel.
In fact, travel replacement is often cited as the greatest benefit of video conferencing for SMBs who need to get the most productivity out of their often limited staff and time. The New England Credit Union uses video conferencing to reduce travel and increase communication among 150 employees at multiple branches. “It’s 3 days by car, 3 hours by plane, and 3 seconds on video,” said one executive.
Swanke Hayden Connell Architects, a firm with a staff of 350, cut costs and increased productivity with team video conferencing. “Video conferencing means we can truly work across boundaries to collaborate on projects. It’s a huge boon for productivity and I wish we’d done it sooner,” said David Hughes, CEO, Swanke Hayden Connell Architects.
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